Develop written and visual content and manage the distribution of content across all digital platforms. Content developer to utilize a set of creative and technical skills to perform their job. They must be able to think analytically as well as creatively, in order to conceptualize brand-related content that can be measured by KPIs to ensure content performs effectively as expected. Type of Content can include but not limited to the following: Blog Posts, Web Copy, Web Graphics, Animations, Short Video, Social Media Content, Presentations, News Writing, Sales Copy, Digital Ad Copy. Responsibilities: ● Research industry-related topics ● Prepare well-structured drafts using digital publishing platforms ● Create and distribute marketing copy to advertise company and products ● Interview industry professionals and incorporate their views in blog posts ● Edit and proofread written pieces before publication ● Promote content on social networks and monitor engagement (e.g. comments and shares) ● Identify customers&amp;amp;amp;amp;amp;rsquo; needs and recommend new topics ● Create digital artwork as per content strategy (background in Adobe design) ● Measure web traffic to content (e.g. conversion and bounce rates) ● Update website as needed
● 1-2 years experience in Content Development or similar role ● Content Writing skills ● Digital communication skills ● Digital Media Knowledge and experience ● Good SEO Knowledge and experience ● Written and verbal skills ● Strategic thinking skills ● Analytical skills ● Good eye for detail ● Ability to work on multiple projects simultaneously ● Ability to work both independently and with a team ● Basic knowledge of HTML Knowledge in Digital Tools: ● Content management software, such as WordPress ● Graphic design software, such as Adobe Photoshop ● Slideshow software, such as Microsoft PowerPoint ● Animation Software, such as Flash
Special video required about the following:
Why are you interested in this role? What are your top three personality strengths? Tell me about a proud achievement during your work experience. What do you know about HyperPay and the payments industry as a whole?
Graphic Design, Marketing, journalism
Adobe Creative Suite, Adobe Flash, Adobe Photoshop